New welcome signage for City of Greater Geraldton

Francesca MannMidwest Times

Billboards and entry statements promoting Geraldton’s attractions could welcome people to the city by the end of August, according to City of Greater Geraldton mayor.

The City has allocated $100,000 from the 2018/19 New Capital Program towards the design and installation of entry billboards on main highways approaching Geraldton.

Mayor Shane Van Styn said while the City was yet to finalise the designs, they have selected the locations for the new signage.

“We hope by the end of August, all new entry signage and welcome statements will be installed,” he said.

“We’re still working on final designs but it will be a combination of billboards and entrance statement-type installations.

“We do have many approaches to the city so depending on the approach will depend on the treatment.”

For years the roads into Geraldton have been home to signs warning travellers about crime and the limited supply of water north of the city.

Last September, Tourism Australia aquatic and coastal ambassador Brad Farmer encouraged the City to erect better entry signage as he believed the signs were scaring people away from an untapped tourism “goldmine”.

Mr Van Styn said the City had already removed a number of these signs.

“In conjunction with Main Roads, the Burglar Beware, Crime Stoppers and limited water signs are now gone,” he said.

“The City is in the process of removing the rest of the outdated and run-down signage.”

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